RIPPEL PROJECTS
Rippel Brand Logo Identity
Custom logo icon and original typeface. Studying and influencing living, complex, adaptive systems is a highly interdisciplinary endeavor that requires blending insights from both natural and social sciences. The hexagons are a nod to this idea because they reference chemistry and honeycombs, science in nature. Honey is produced by bees who work in different roles as dedicated stewards of their systems.
Logo links to website.
Rippel Nested Brands
Use of custom typeface and alignment with the main brand logo.
- ReThink Health – Hexagons represents partners working together
- Rethinkers Collaborative – Hands represent hands collaborating
Logos link to website pages.
Rippel Website
Redesigned the Rippel website to align with the new brand identity, enhance user experience, improve search engine optimization, and ensure ADA compliance, resulting in a +50% increase in site traffic. Launched several online tools to enhance website engagement, including the “Unsung Stewards Podcast,” which shares inspiring stories, the “Pulse Check,” an interactive online report, and a dynamic “Learn-by-Topic” online portal that enables users to explore subjects at their own pace.
Online Engagement Tools
ReThink Health Toolbox Webinars Campaign
The ReThink Health Toolbox webinar series was designed to introduce you to Rippel’s unique suite of tools and frameworks for helping stewards drive transformative change. The campaign included online registration for the webinars, social media promotion, a web page, PowerPoint, and a webinar video.
Stewards Rising Campaign
Stewards Rising Campaign – Thousands of stewards across the U.S. are working to create lasting change in their communities—a sign of the growing movement to thrive together. Each steward has a story about the experiences and moments that drove them to take action. Stewards Rising is a storytelling platform centering and celebrating the journeys of stewards from all walks of life and the impact they are creating.
Stewards Rising Logo
Logo links to Webpage